Lakmé Salons Paints the Runway with Uber Cool Nail Trends at Lakmé Fashion Week Winter/Festive 2013


This Fall, Fashion Goes Beyond Clothing!

 

Lakmé Salons Paints the Runway with Uber Cool Nail Trends at

Lakmé Fashion Week Winter/Festive 2013

Mirroring the global trend this season, the second half of 2013 is going to be full of glitter, nail art and rich hues. Adding to the ensemble of stylish clothes, the cutting edge Talent Box designers worked with Lakmé Salon experts to create striking make-up, trendy hair and high voltage nail art. All the fashion femme fatales around the country gear up to take the glamour quotient a notch higher as this season is about totality and not just clothes. Lakmé Salon, the runway experts- the official hair and make-up partners for the Lakmé Fashion Week Winter/Festive 2013- Talent Box brings to you the hottest and quirkiest nail art trends for Winter/Festive 2013.

Lakme Salon_Day 1

Designer Quote: Sidhhartha Arya– My collection for LFW W/F 2013 was torn apart between conventions and following one’s dreams. Taking hints from science and technology, the print captures order and symmetry coexisting with chaos and fear. Therefore the make-up and nail art was in sync with the collection theme- black stunning statement lips and geometrical nail art designs.

Designer Quote: Deepak Goswami and Isha Kedia– We are glad to be associated with Lakmé Salon and integrate the nail art trends with our collection. Nails are fast becoming the next beauty accessory for every contemporary woman. Thus for our show, Lakmé Salon experts styled the nails with the base colors as white, black or silver complementing the sharp geometric patterns of our collection.

Lakmé Salon Expert Quote: Sushma Khan– Keeping in mind the theme of the designers, we created geometrical nail art designs to give their creation a chic runway twist. Accompanied with accessories and stones it not only enhances the look but also added that oomph factor to the collection.

Arising from the trend capital of fashion- Lakmé Fashion Week Winter/Festive 2013, nail art are the latest hot favorites of runway. So, this season let your nails do the talking and let your fingertips make a style statement!

Note : Info given by brand PR

Lakmé’s Runway Renditions-An opportunity to get featured in Cosmopolitan magazine!

Lakmé’s Runway Renditions-

 

An opportunity to get featured in Cosmopolitan magazine!

Participate in Lakmé’s ‘Look of the Day’ at Lakmé Fashion Week Winter/Festive 2013

Lakme - Runway Renditions

Mumbai, 12th August 2013: So what if you’re not on-ground at the Lakmé Fashion Week Winter/Festive, you can still be part of this fabulous fashion frenzy! Lakmé announces the launch of an exciting property- ‘Runway Renditions’. A platform that will showcase the best looks spotted on the runway this season.  A perfect combination of high street fashion and make-up that compliments, Runway Renditions will entail interesting  interactions like the ‘Look of the Day’ contest, must-see contents like DIY Videos by Clint Fernandes, Lakmé Makeup expert, as he recreates some of the most stylish and dramatic  Lakmé –Looks of the Day. This content will be available on all social media platforms.

Lakmé Runway Renditions will bring you all the runway action from LFW WF 2013 on an easyily accessible virtual platform that is sure to be a visual delight. Bloggers and Lakmé fans from around the country will get a chance to join the fashion movement by participating in Lakmé-Look of the Day contest. The contest challenges visitors to the I Love Lakmé page to put their decoding skills to test and recreate the Look of the Day. The fans have to log on to I Love Lakmé and start step by step decoding each look either on themselves or on their friends using Lakme products and upload it on the I Love Lakmé or on their own blog.  The contest begins from 23rd August 2013 and ends on 8th September 2013 when two of the best looks are picked to get featured in an advertorial in the sexy and chic “Cosmopolitan” magazine.

So get clicking away and log onto I Love Lakmé and unleash your decoding skills to win this fantastic chance!